cluetrain manifesto
So Chris with another of his thought provoking posts (are any of them NOT?) got me thinking about some interesting new ideas plus reminded me of a bit of deep reading I did a year or so ago. Check out the online version of The Cluetrain Manifesto (the whole book!) or, if you’ve got money to burn, pick yourself up a hard copy version at amazon. It’s pretty interesting reading.

Sunday July 31, 2005 @
Cluetrain is one of those books I’d love to say changed my life.
And while it did a lot to recast the way I see things, it’s still a lot more of a thought exercise for me than a life changer. But that’s mostly due to the work I’ve been doing. It did make getting my MBA a whole lot easier
Hmm. May have to give it another spin now that I’m embracing my job, and see if I can remake things to suit my own mind.