Retail Therapy: Runway Meets Running
April 12, 2007 | Tags: gear • Running-Apparel • Shoes-&-Clothing • Shopping • Stella-McCartney

Most men probably have no clue who Stella McCartney is, or they think she’s Paul McCartney’s ex-wife with the prosthetic leg and questionable past. Women in the know are more likely to be aware that Stella McCartney was the head designer for Chloé for years before launching her own brand of high-fashion, celebrity-hyped clothing.
It seems Stella McCartney has temporarily abandoned her trademark floating dresses for the sporting world. Running attire included. One item that peaked my interest was this shirt by Stella that claims to be both fashionable and posture improving.
According to Adidas, the new Running Tee by Stella McCartney has strategically placed “Powerweb” bands that link key muscles and work like springs to increase athletic power and will bring explosive energy to your movements. For $190.00 it better explode something other than my wallet.
- Tight fit; 3/4 length
- 77% polyester / 23% elastic single jersey
- Imported
Available at shopadidas.com
Has anyone out there had a “Powerweb” experience? Please leave me a comment and let me know.





That’s just weird…
Maybe it is because I’m a guy, but I can’t imagine wearing something that tight that purposefully pulled muscles together. Getting outside of the ethics of it (assuming that you’d only use it in training) I wonder how it can actually work to help your performance.
*GASP* $190.00? And I thought my running shoes were pricey…
I liked it, until I saw the price. Even the Pink Chick doesn’t pay that much for a pink shirt…lol.
If it provides “enhancements” half as good as those the pictures, I’m all for allowing it on the road.